Content Policy

1. Introduction

Odisha Katha is Odisha's largest integrated media, entertainment, digital promotion, and technology startup — operating at the intersection of culture, cinema, digital media, talent, events, government initiatives, and modern technology.

This Content Policy governs how we create, publish, manage, and moderate all content across our platforms — including our website (odishakatha.com), Android mobile app, YouTube channel, Instagram, Facebook, X (Twitter), Threads, and all associated digital properties.

We believe that trust is earned through transparency, accuracy, and accountability. This policy exists to maintain that trust with our readers, talents, business partners, and the broader public.

2. Scope of This Policy

This policy applies to all content published or distributed by Odisha Katha, including:

• News articles, blog posts, and content features
• Entertainment news, film reviews, and celebrity interviews
• Talent and audition listings (profiles, portfolios, casting calls)
• Government scheme announcements, event coverage, and public affairs
• Digital marketing content created for clients
• Social media posts across all platforms
• YouTube video scripts, descriptions, and thumbnails
• App notifications, newsletters, and email campaigns
• Sponsored and promotional content
• User-generated content (comments, reviews, submissions)

3. Accuracy and Verification

We hold ourselves to high standards of factual accuracy. Before publishing, all content undergoes an internal review process.

3.1 Our Fact-Checking Standards

• Information is cross-verified using multiple reliable and credible sources
• Official government announcements, press releases, and institutional statements are prioritized
• Unverified rumors, speculation, and hearsay are not published as fact
• Statistics, data, and figures are sourced and attributed wherever possible
• Breaking news is clearly labeled and updated as verified information becomes available

3.2 Source Standards

• Government portals (Odisha Government, PIB, GeM, MSME, Skill India)
• Reputable national and regional news agencies
• Industry bodies, film associations, and official entertainment organizations
• Direct interviews, press conferences, and authorized statements
• Verified social media accounts of public figures and institutions

4. Content Independence

Odisha Katha maintains strict content independence. Our content decisions are made solely on the basis of public interest, accuracy, and journalistic merit — never commercial pressure.

• Advertisers and sponsors have no influence over our published content
• Business clients engaging us for digital marketing receive separate, clearly labeled promotional content — never disguised content coverage
• Paid partnerships, sponsorships, and promotional collaborations are always transparently disclosed
• Our content team operates independently from the sales, marketing, and business development teams
• No individual, organization, or government body can direct or suppress our content decisions

5. Content Standards

All content published under the Odisha Katha brand must meet the following standards:

5.1 Quality Standards

• Original, well-structured, and human-readable writing
• Contextual background and adequate explanation for complex topics
• Proper grammar, spelling, and regional language accuracy (Odia, English, Hindi)
• Appropriate headline writing — descriptive, accurate, and not misleading
• Sufficient length and depth to genuinely inform the reader
• Compliance with Google Publisher, AdSense, and Play Store content policies

5.2 Prohibited Content

We strictly prohibit the creation, publication, or distribution of:

• Plagiarized or copied content without attribution
• Misleading, clickbait, or sensationalist headlines
• Hate speech, communal content, or content targeting any religion, caste, gender, or community
• Misinformation, disinformation, or deliberately false claims
• Defamatory, libelous, or legally actionable content
• Content that violates the dignity or privacy of individuals
• Pornographic, obscene, or adult content
• Content promoting violence, illegal activities, or harmful substances
• Content exploiting or endangering minors in any way
• Low-value, AI-generated content published without proper human review
• Content that violates intellectual property rights of third parties

6. Neutrality and Fair Representation

As a media organization serving a diverse audience across Odisha and beyond, we are committed to balanced and fair representation in all our content.

• Political content maintains neutrality and avoids partisan bias
• Multiple perspectives are presented for controversial or disputed topics
• Opinion and content pieces are clearly distinguished from news reporting
• All communities, regions, languages, and groups within Odisha are represented with equal respect
• Content about government schemes, policies, or officials is based on verified facts — not propaganda
• We do not promote or campaign for any political party or ideology
• Interviews and profiles present individuals fairly without undue flattery or malice

7. Entertainment and Talent Content Standards

As a leading entertainment platform for the Odia film and talent industry, we hold additional standards for our entertainment content:

7.1 Film, Music, and Artist Coverage

• Film reviews and ratings are honest and based on the reviewer's genuine assessment
• No film, music project, or artist receives paid coverage disguised as organic content
• Promotional content for films or artists is clearly labeled as "Sponsored" or "Promotional"
• We do not publish content that unfairly disparages artists, filmmakers, or creative professionals

7.2 Talent Profiles and Audition Listings

• Talent profiles are published based on genuine registrations and submissions
• Audition listings are verified for legitimacy before publication
• We do not publish fake, fraudulent, or exploitative casting calls
• Content involving minors is handled with enhanced care and parental consent is required
• Privacy settings for talent profiles follow our Privacy Policy standards

7.3 Event Coverage

• Events are covered accurately and with appropriate media credentials
• Photos and videos from events are used with proper consent
• Clients who engage us for event coverage agree to our media usage terms

8. AI-Assisted Content Policy

Odisha Katha may use digital tools and AI-assisted technologies to support content creation — including drafting, research, summarization, and translation. However, the following standards always apply:

• All AI-assisted content is reviewed, edited, and verified by a human team member before publication
• AI-generated content is never published without proper content oversight
• Odisha Katha takes full responsibility for all published content, regardless of the tools used in its creation
• AI tools are used to enhance efficiency — not to replace journalistic judgment, accuracy, or content integrity
• Content that is substantially AI-generated may be disclosed as such at the content team's discretion

9. Sponsored and Promotional Content

Odisha Katha works with brands, businesses, government departments, and entertainment clients to create and distribute promotional content. Our disclosure standards are as follows:

9.1 Advertising via Google AdSense

Our website and app display third-party advertisements through Google AdSense and affiliated networks. These advertisements:

• Are clearly distinguishable from published content
• Do not influence or direct our content decisions
• Are governed by Google's advertising policies
• May be personalized based on your browsing behavior (see our Privacy Policy for details)

For advertising inquiries or to run a campaign with us, contact: contact@odishakatha.com

10. Corrections and Updates Policy

We are committed to correcting errors promptly and transparently.

10.1 Correction Process

• Minor factual errors are corrected silently with a note at the bottom of the article
• Significant corrections are clearly noted within the article body with the date of correction
• Articles that are substantially inaccurate may be retracted entirely with a public explanation
• Corrections are prioritized and processed within 24–48 hours of being flagged

10.2 How to Report an Error

• Email us at contact@odishakatha.com with the subject line "Content Correction Request"
• WhatsApp: +91 9583312127
• Use the Contact form on our website

11. User-Generated Content (UGC) Policy

Odisha Katha allows users to submit content in certain areas — including talent registrations, audition applications, blog comments, reviews, event photos, and other contributions. The following rules apply to all UGC:

• Users must ensure their submissions are original and do not infringe on any copyright
• False, misleading, defamatory, or offensive submissions will be rejected or removed
• By submitting content, users grant Odisha Katha a non-exclusive license to use, display, and distribute the content on our platforms
• We reserve the right to edit, moderate, or remove any user-submitted content at our discretion
• Submissions involving minors must be accompanied by verified parental consent
• Users are solely responsible for the accuracy and legality of their submissions

12. Intellectual Property and Copyright

All original content published on Odisha Katha's platforms — including articles, photographs, videos, graphics, logos, and designs — is the intellectual property of Odisha Katha unless otherwise stated.

• Reproduction, redistribution, or commercial use of our content without written permission is prohibited
• Content may be shared with proper attribution and a link back to the original source
• Third-party content (images, videos, quotes) used on our platform is attributed appropriately and used under license or fair use provisions
• If you believe your copyright has been infringed, contact us at contact@odishakatha.com

13. Social Media and Community Standards

Odisha Katha maintains active communities on YouTube, Instagram, Facebook, X (Twitter), and Threads. The following community standards apply to all interactions on our platforms:

• Respectful, constructive, and civil communication is expected from all users
• Hate speech, communal comments, abuse, or harassment will not be tolerated
• Spam, irrelevant promotions, and self-promotional links will be removed
• Comments or messages that threaten individuals or groups will be reported to appropriate authorities
• We reserve the right to block, mute, or report users who violate community standards
• Content moderation decisions are made at the sole discretion of the Odisha Katha social media team

14. Legal and Regulatory Compliance

Odisha Katha is a registered and compliant organization. All our content practices adhere to applicable Indian and international laws and regulations:

• Information Technology Act, 2000 (India)
• Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021
• Press Council of India guidelines (for news content)
• Advertising Standards Council of India (ASCI) guidelines
• Google Publisher Policies and Google AdSense Program Policies
• Google Play Store Developer Content Policy (for our Android app)
• Applicable provisions of the Digital Personal Data Protection Act, 2023 (DPDP Act)
• GDPR (for European users accessing our platforms)

15. Changes to This Policy

We may update this Content Policy from time to time to reflect changes in our operations, legal requirements, or platform policies. When significant changes are made, we will:

• Update the "Last Updated" date at the top of this page
• Notify registered users via email where appropriate
• Post an announcement on our website and social media channels

Continued use of our platforms after policy updates constitutes acceptance of the revised policy.